Providing nanny care corporate services is a developing business, as opposed to traditional methods. In conjunction with connecting directly with parents, the Corporate Nanny business becomes a partner with large organizations, becoming a trusted broker providing high quality and personal child care.
I created a series of logos to reflect fresh and friendly, yet professional image that would appeal to the corporate environment.
The line drawing that was chosen is a crisp, cheerful design that effectively conveys (almost literally) personal child care for working professionals. The vibrant colors grab attention and work well with the image content. More subtly, the imagery conveys an active presence in child care and a close connection to the parent’s location, which can conjure peace of mind.
I also created 2 logo versions–large and small–to use in different marketing material.